WOMEN INVESTING MORE IN MUTUAL FUNDS

WOMEN INVESTING MORE IN MUTUAL FUNDS

Women across India are stepping into financial independence like never before. It’s about funding dreams and planning futures, mutual funds have become their investment tool of choice. And the numbers prove – it’s more than a trend; it’s a movement. It’s A quiet financial revolution.

The rise of women investors in mutual funds
A joint survey by AMFI and CRISIL across 24 states reveals that in many regions, women are now investing more in mutual funds than men. This shift marks a growing financial confidence in traditional savers as well as goal-oriented investors.

The numbers tell the story
– March 2019: ₹23.98 lakh crore AUM – women held 24%
– March 2024: ₹52.48 lakh crore AUM – women hold 33%
That’s not just growth. It’s a bold statement of intent.

Not just metro-centric
This wave isn’t limited to big cities. Women from states like Maharashtra, Gujarat, Tamil Nadu, and even rural areas are investing. Digital tools and financial literacy are helping women from all backgrounds take the leap.

What’s driving this shift?
Goal-based investing for education, home, or retirement
SIPs – a disciplined, accessible way to build wealth
Tailored guidance from advisors and AMCs

Urban impact
In India’s top 30 cities, women now account for nearly 75% of the female-related mutual fund AUM. Women are not only participants but also they’re leading the way.

Conclusion
This shift is more than financial – it’s cultural. Women are no longer waiting for permission to take charge of money. They’re planning, investing, and building wealth with confidence. Mutual funds are proving to be a trusted companion on that journey.

Ready to start?
There’s no perfect time. Just your perfect reason. And a SIP might be your best first step.